Thurs. April 23rd 7:00 pm Willy St. Co-op West, Community Rm. (6825 Univ. Ave in Middleton) Special Earth Week screening of the film the New Green Giants! As organic food has moved from niche market to mainstream in the last ten years, it has became the fastest growing segment of the food industry—a movement attracting all the major food corporations. The New Green Giants looks at a number of organic food companies and shows how they manage or, in some cases, fail to live up to the idealistic dreams of the original movement. The film also looks at some big questions surrounding organic food: Is it really healthier? Is it truly organic? Is it possible to grow a mom-and-pop operation into a supplier of major grocery chains? Is it actually sustainable? Is it realistic to think the world can be fed organically? Sponsored by the City of Middleton Sustainability Committee and The Natural Step Monona. Refreshments will be provided.