Just Eat It: A Food Waste Story

press release: Madison Traffic Garden and Healthy Food For All host an encore screening of the documentary of “Just Eat It,” the entertaining and informational exploration of food waste on Tuesday, January 10, 5 to 8 pm at High Noon Saloon, 701A East Washington Avenue in Madison.

Film makers Jen Rustemeyer and Grant Baldwin of Peg Leg Films and The Clean Bin Project investigate food use, distribution, politics, waste and reclamation in the critical and award-winning documentary “Just Eat It.” Living for six months on rescued and reclaimed food, Rustemeyer and Baldwin discovered a wasteland of edible meals and a landfill food culture.

Representatives from Madison-area food activism community will be on hand after the film to talk about their organizations and their efforts to address hunger issues in our neighborhoods. Invited to attend are: Healthy Food For All, REAP Food Group, FairShare CSA Coalition, FEED Kitchens and other food and anti-hunger activists.

“Just Eat It” has won awards from the Calgary International Film Festival, the HotDocs Festival and Vancouver International Film Festival and was officially dubbed “2014 Best Canadian Feature Film”. Critical praise from Variety calls it “Hugely exciting” and Pretty Clever Films describes it as “Shocking and thought provoking”.

For more information go to foodwastemovie.com or Madison Traffic Garden on Facebook.