The Frautschi family has been changing the face of Madison for more than 100 years. Although Madisonians of an earlier age would have associated the Frautschi family with furniture, funerals and fuel, a business not started by a Frautschi -- a printing company -- has proved most important for Madison.
Isthmus contributor Stuart Levitan reports on the impact the Frautschi family has had on Madison in the August 9 issue and discussed his story with WORT producer Dylan Brogan on the August 8 edition of In Our Backyard.
Listen to the interview.