Frozen Assets Festival
press release: The sixth annual Frozen Assets Festival will run all week long from Sunday, February 2, through Saturday, February 8, at The Edgewater. As always, this family-friendly week-long event will be FREE and open to all. Learn more at cleanlakesalliance.org/frozen-assets.
Saturday Feb. 1: The Edge of Tomorrow: On Feb. 1, join us for Madison's boldest fundraiser as Clean Lakes Alliance brings us to the year 2070. Experience the excitement of what tomorrow will bring with contemporary food, beverages, and entertainment. The calendar may say 2020, but the night will feel like The Edge of Tomorrow!
Tickets are already sold out!
Sunday, February 2 – Super Bowl & Skating: Rink opens at 10 a.m. • Super Bowl at 5 p.m. Come to The Edgewater and watch the Super Bowl in the Boathouse or skip the game for a Sunday skate on the outdoor ice rink.
Monday, February 3 – Women in Water & Sustainability: Doors open at 3:30 p.m. • Program 4 – 4:45 p.m. • Networking 4:45 – 6 p.m. Hear local women present their latest water research and have the opportunity to network and discuss the presenters’ findings. All registered guests will receive a complimentary beverage.
Tuesday, February 4 – Kids’ Night Featuring Bucky Badger: Rink opens at 4 p.m. • Bucky Badger appearance at 6 p.m. Skate with our favorite Badger under the stars and warm up with free hot chocolate! Kids under 12 skate free.
Wednesday, February 5 – Date Night: Spa opens at 9 a.m. • Rink opens at 4 p.m. • Fondue dinner at 6:30 p.m. Enjoy a mid-week date with 2 for 1 skate rentals and rink access.
Thursday, February 6 – Ice Thaw Networking: 4 p.m. – 6 p.m. Swing by after work for networking, taco specials, and tequila tasting! All registered guests will receive a complimentary beverage. RSVP required.
Friday, February 7 – Night Ice: Bars open at 6 p.m. • Band starts at 7 p.m. Escape the winter blues with LIVE music, themed bars, full-size ice sculptures, and more – all on The Edgewater Grand Plaza! This NEW, can’t-miss event is sure to become a Madison winter favorite!
Saturday, February 8: The Festival: 10 a.m. – 4 p.m.,The Edgewater & Lake Mendota
FREE, open to the public
Join Clean Lakes Alliance at The Edgewater for the Frozen Assets Festival! We’ll have FREE, family-friendly activities on frozen Lake Mendota! Thank you to our presenting sponsor Lands’ End, platinum hosting sponsor The Edgewater, and our other sponsors for making this community event possible.
All Day: (10 a.m. – 4 p.m.)
- “Kites on Mendota” display with Wisconsin Kiters Club
- Face painting with Funny Faces Family Entertainment
- Hot chocolate & s’mores roasting
- Sleigh rides on Lake Mendota
- Pond hockey & snowshoeing
- Ice skating (plus $3 rentals)
- Curling demos
Scheduled Activities:
- 10 a.m. – 3 p.m. Ice science lab with UW Center for Limnology
- Noon – 1 p.m. Bucky Badger appearance
- Speed skating demonstration with Olympic gold medalist Casey Fitzrandolph
- Central Midwest Ballet performance
- Trinity Irish Dancers performance
- Breakthrough Dance Company performance
- Figure Skating Club of Madison performance
And: Do you want to go the extra mile for clean, healthy water? Join us on Saturday, February 8, for the Frozen Assets 5K Run/Walk and directly support our work to protect and improve our lakes. 9 a.m. check in | 10 a.m. start. The Edgewater & Lake Mendota. $35 early bird price.
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