Ride for Your Life
David Nevala
The 2023 Ride for Your Life.
Ride for Your Life
media release: RIDE FOR YOUR LIFE MADISON brings together families, friends, advocates, and elected officials to remember those we’ve lost, and turn collective action into meaningful change.
Ride. Walk. Rally.
For your family. For your community. For your life.
Registration is free, but fundraising helps take Ride For Your Life further. Create a fundraising page, share why safer streets matter to you, and invite your community to join you in supporting the movement.
1 pm – Check-in
2 pm – Ride and walk send-off
3 pm – Rally at the State Capitol
4 pm – Celebration, venue TBD
WE RIDE IN HONOR OF SASHA ROSEN.
Sasha’s memory continues to inspire advocacy for safer streets and stronger communities.
Proceeds are split evenly with the Wisconsin Bike Fed and will help fund this and future rides.
This year’s advocacy derives from the deaths of two Wisconsin natives, Sasha Rosen and Sarah Debbink Langenkamp.
At the state-level, we are asking for support of Sasha’s Bill (AB 655 SB 699) in the Wisconsin Legislature, which would allow judges to require those found guilty of reckless driving and repeated or extreme speeding to use GPS-enabled intelligent speed devices in their cars. This bill pays tribute to Sasha Rosen, a goofy, music-loving, espresso-drinking senior at West High School in Madison, who was senselessly killed on Feb. 5, 2026, by a speeding driver.
At the national level, we will urge passage of the Sarah Debbink Langenkamp Active Transportation Safety Act (HR 2011/S 944), a bipartisan bill in the U.S. Congress which would give states more flexibility in using federal transportation funds in building safe biking and walking infrastructure. A Wisconsin native, Sarah Langenkamp was killed in 2022 riding her bike home from her children’s elementary school outside Washington, D.C. Her death inspired the Ride for Your Life movement.
