Social Media Breakfast Madison
media release: Customer reviews have become one of the most influential factors in how people discover, evaluate and choose local businesses. They shape customer trust, impact search visibility and are increasingly influencing how AI-powered search platforms recommend businesses.
This session will provide strategies for earning high-quality reviews, managing your online reputation with confidence and responding effectively to negative feedback. You’ll also learn where to focus your efforts beyond Google and how to use customer reviews to strengthen your visibility across search engines and AI platforms.
KEY TAKEAWAYS
How to earn better reviews
Finding the right review platforms to use
Reputation management basics & optimizing your business listings
Responding to negative reviews
Using reviews to drive SEO/GEO growth & AI visibility
ABOUT OUR SPEAKER
Caroline Dring is a digital marketing coordinator at KennedyC, specializing in reputation management and online listing optimization. Their work focuses on helping businesses strengthen their digital presence through review strategy, profile management and local search visibility. With experience managing online reputation across multiple platforms, they help brands improve credibility, customer trust and discoverability in an increasingly Al-driven search landscape
TIME:
7:30 – 8:00AM – check-in, coffee, and networking
8:00 – 9:15AM – presentation followed by Q&A
If you aren’t able to join us in person, our sponsor, Live Well Video will be LIVE STREAMING this event on our Social Media Breakfast Madison Facebook page, YouTube channel and on LinkedIn beginning at 8:00am.
LOCATION: In-person and virtual options available!
In Person at Starting Block Madison – 821 E Washington Ave, Suite 200, Madison, WI 53703
Virtual – LIVE on the Social Media Breakfast Facebook Page, YouTube Channel and on LinkedIn
SPONSORS:
Starting Block
True Coffee
Evan Halpop Photography
VEDUB Media | Bryant VanderWeerd
Melissa Carlson Creative
Suttle-Straus
Talent CPA
John Molina Design
NONPROFIT SPOTLIGHT: Camp Createability
Camp Createability is a one-of-a-kind nonprofit studio and training center that empowers children, teens, and adults with autism and other disabilities through individualized instruction in the arts and entertainment industry. By providing a safe, inclusive space to explore creativity, participants build technical, social, and life skills while gaining experience that can lead to meaningful employment and greater independence.
In 2026, Camp Createability invited the community to support its mission through two signature events: Bump, Set, Give on August 8, a volleyball tournament fundraiser, and the Red Carpet Gala on September 13, where student filmmakers premiere their work and are celebrated for their achievements. Both events help transform expectations and create opportunities for artists of all abilities.
Connect with them at:
Website: createabilitywi.com
Facebook: @Camp Createability
Instagram: @camp.createability.wisconsin
X: @Createabilitywi.org
TikTok: @campcreateability
YouTube: @campcreateability6749
LinkedIn: camp-createability
