When you look at the Organic Valley co-op's operating principles, the first three really aren't a surprise for a business document:
Cooperatively market certified-organic products produced by our members.
Market the best-tasting, most nutritious and wholesome food as possible.
Establish farmer-determined food prices to reflect fair return and to use these prices to guide the cooperative marketing.
But when you see the next four, the expansive vision of the co-op's organic mission becomes clearer:
Encourage a farming future emphasizing ecological and economic sustainability.
Enable a healthy human livelihood by providing quality employment, cooperation, organic education and community growth.
Practice environmental awareness and cooperative principles in all aspects of production, handling, marketing and operations.
Promote a respect for the diversity, dignity, and interdependence of human, animal, plant, soil and global life.
