Ingrid's LunchBox will represent Madison at the third annual San Francisco Street Food Festival on Saturday, Aug. 20. That's in conjunction with the second annual National Street Food Conference.
In the mix of 50-some trucks and carts from the Bay area that will be vending together in the Mission District will be three invited guest chefs from street food hotspots across the country. In addition to Madison's Ingrid Rockwell, guest cart-chefs are Joshua Henderson of Seattle's Skillet Street Food and Brian and Lisa Wilson of Portland's Big-Ass Sandwiches.
Rockwell reports that she'll be making apple crisp crepes for the festival and her fried egg sandwiches for a brunch at the conference the next day.
No, she's not towing the LunchBox cart to S.F. Her sister is flying out to the West Coast with her to act as aide de camp; Rockwell will use the La Cocina incubator kitchen to cook.
And as for what the organizers will loan her for service? "It's sort of blurry to me right now," Rockwell confesses. But she chose the apple crisp crepe for ease of prep, and it will be her only menu item -- unlike her stints at the Dane County Farmers' Market, where everything is made to order and customers pick ingredients they want.
Even so, there won't be time for perusing the carts of the other vendors. "I'm resigning myself to being really busy," Rockwell says. "They expect one order every 15 seconds."