American Marketing Association-Madison
press release: Ad Strategies for the Connected OTT Consumer
Madison AMA's Signature Speaker Series continues as they welcome Ryan Kuhl, Manager of Advanced Advertising for Spectrum Reach to highlight ad strategies for the connected OTT consumer.
Video consumption across desktops, phones, tablets and Connected TVs means viewers can stay connected at any point in the day. During this presentation, learn more about the innovations and advanced technology platforms that can reach these viewers on their devices anytime, anywhere.
Key Takeaways:
Understand how OTT has changed the video landscape
How to incorporate OTT into effective marketing strategies
How to use OTT to reach a targeted audience
Ryan Kuhl is Manager of Advanced Advertising for Spectrum Reach. Ryan leads strategy efforts for their Advanced Advertising initiatives across most of Wisconsin. Having spent the past 17 years in marketing, sales and the digital media landscape, Ryan has experienced the convergence of traditional and digital advertising outlets. He has made it his mission to help educate businesses about the ever evolving multi-screen landscape.
Tuesday, February 12, 11:30 AM - 1:00 PM, Madison Marriott West, 1313 John Q Hammons Drive.
RSVP Online at https://
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