Tres Reyes Celebracion (Three Kings Celebration)

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Every January, Centro Hispano hosts a new year’s celebration of the Three Wise Men who attended the birth of Jesus; it’s a holiday marking the end of the Christmas season (officially Jan. 6) in many Spanish-speaking countries. Centro’s Tres Reyes Celebration is free and open to all community members, featuring gifts for kids, pictures with the Three Kings, cocoa and the traditional holiday pastry rosca de reyes. Find more info at micentro.org.

media release: Centro Hispano “Centro” is delighted to announce the highly anticipated Tres Reyes Celebration, a cherished tradition that brings families together to celebrate the magic of the 3 Kings on January 20, from 10am to 12pm to start its event calendar this 2024.  

Thanks to generous donations from United Way of Dane County, Toys for Tots, Kennedy Communications, Willy Street Coop, Madison Reading Project, Quarles, valued members of the community and volunteers, Centro can bring back this event which invites children and their families to reconnect with their cultural roots in a warm and inviting atmosphere at our current location 810 West Badger Road, Madison. The Tres Reyes Celebration is not just a gathering; it's an opportunity for families to come together and partake in the rich traditions that define this special time of year. 

Embrace the Cultural Connection: The Tres Reyes Celebration is an opportunity for families to reconnect with their heritage and traditions, fostering a sense of pride and cultural identity. 

Enjoy the Joyful Atmosphere: Embrace the spirit of a new year with festive activities, delicious treats, and the joy of receiving gifts, an act that honors our children as our future.

Activities: 

Rosca de Reyes: Enjoy the delectable sweetness of "rosca de reyes," a traditional holiday pastry.   

Hot Cocoa: Warm up with a cup of “chocolate caliente”, creating the perfect winter ambiance. 

Gifts for Kids: Each child will receive a special present, adding to the joy and excitement of the day. 

Picture with the Three Kings! Take a photograph to commemorate your meeting with our special community guests – The Three Kings 

About the Tres Reyes Celebration: 

The Tres Reyes Celebration at Centro Hispano is a time-honored tradition that has been bringing joy and connection to the Latinx community for 40 years. This annual event serves as a cultural anchor, allowing families to celebrate together, share stories, and create lasting memories. 

How to Participate: 

The Tres Reyes Celebration is open to all members of the community. Families are encouraged to join Centro Hispano on January 20th, 2024, for a day filled with cultural richness, festive delights, and the warmth of community spirit. 

For more information about celebrating or volunteering at this event, please contact Sara Sanchez, communications coordinator at sara@micentro.org. 

Don't miss out on this wonderful opportunity to celebrate the Tres Reyes at Centro and create cherished memories with your loved ones.

Centro Hispano is a community hub dedicated to preserving and promoting Latinx culture and traditions. Through a range of programs and events, Centro strives to create a sense of belonging and unity within the community. ​