Fitchburg Center Farmers' Market

media release: This community market, launched in 1996, has been steadily growing in size, diversity, and following ever since. Located under the iconic Agora Pavilion, shoppers can stroll through the abundance of each season’s color and vibrancy. Visit with neighbors and friends while enjoying the beautiful prairie and pond setting. The market draws an average of 25 vendors from all over Southern Wisconsin, selling everything from produce to flowers to baked goods and more. Watch for special events on the third Thursday of each month featuring local charities, demonstrations, and live music.

Every Thursday, May 7 through Thursday, October 29 from 3:00pm – 6:00pm

Agora Pavilion

5511 East Cheryl Pkwy, Fitchburg

2026 Special Event Dates:

Strawberry Fest: Thursday, June 18: Vendors will have fresh strawberries and strawberry-themed goodies of all kinds. TheFitchburg Lions Club will be having a fundraiser with Chocolate Shoppe, offering deliciousstrawberry sundaes. While enjoying your ice cream, relax and listen to some live music.

Kids Fest: Thursday, July 16: Along with local offerings from vendors, fun activities for kids to participate in will betaking place during Kids Fest! Face painting and balloon animals will be in full swingthroughout the course of the market. Chocolate Shoppe Ice Cream will be available forpurchase, benefitting the Fitchburg Lions Club, and live music will be showcased.

Pig Roast: Thursday, August 20: Join the Fitchburg Farmers Market on Thursday, August 20, from 3:00 PM - 6:00 PM,for their annual Pig Roast! Along with local offerings from vendors, live music will beshowcased, as well as plenty of places to sit and enjoy your meal with family and friends!Pulled pork, beans, coleslaw, and chips, benefitting a local nonprofit, will be available forpurchase. Want to take your meal home? To-go will be offered as well.To order, stay tuned for updates on their Facebook:https://www.facebook.com/FitchburgCenterFarmersMarket

Fall Fest: Thursday, September 17: Stop by the annual Fall Fest at the Fitchburg Farmers Market for an afternoon of familyfun!Enjoy FREE horse-drawn carriage rides, a kid's craft activity, live music, and Culver’s custardfor sale—with proceeds benefiting the EAGLE School. While you're there, explore all theamazing offerings from local farmers' market vendors, offering everything from fresh produceto handmade goods.