Madison Night Market

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Beth Skogen Photography

DON'T FORGET THE DOGGZ.

Food at a past Madison Night Market.

media release: Madison’s Central Business Improvement District (BID) is excited to announce the return of the expanded Madison Night Market on May 8, June 12, August 21, September 18, and October 16, from 5-9 p.m. Last year’s expansion onto N. Carroll and W. Mifflin Streets on Capitol Square is back, along with State Street and Gilman Street, welcoming more local artisans and food vendors to the fast-growing downtown district.

According to pedestrian data from Placer.ai, last year’s Madison Night Market series attracted a combined total of 92,600 people, representing a 16% increase over 2023. The BID is also experiencing a wave of new businesses. Since January 2024, a total of 42 new establishments have chosen to locate in the heart of downtown, adding to the diverse mix of retail, dining, and service offerings in the area. These new businesses represent a significant investment in Madison’s Central Business Improvement District, demonstrating confidence in the area's continued growth and prosperity.

"It’s incredible to see the positive trends," said Matt Tramel, Executive Director of Madison's Central BID. "It reflects the hard work of our small businesses, the dedication of the community and the unique culture of downtown Madison. We’re a destination for locals and visitors alike, and the energy and vibrancy of the Madison Night Market reflects an enduring appeal. We’re proud to support our local entrepreneurs and contribute to the growth of our community."

Madison is known for great shopping, amazing food and a talented arts scene, and the Madison Night Market brings our urban experience together in celebration. Vendors and State Street retailers combine to showcase handmade products, local art, artisan gifts, artisanal foods, and fresh produce. The event includes live music, special visiting food carts, and pop-up restaurant experiences.

New for this year’s series, the BID is highlighting unique Madison cultural themes with live entertainment and family friendly activities, including:

• May 8: Celebrating UW Madison – programming details and music lineup here!
• June 12: Celebrating Madison Sports
• August 21: Celebrating Wisconsin History
• September 18: Celebrating Madison’s Hispanic Heritage
• October 16: Science on the Square

More on May 8:

Hosted just 2 days before UW-Madison's Fall Commencement, the first Madison Night Market of the year will celebrate the University of Wisconsin's impact on and commitment to our community.

• Discounts for UW Health nurses: Nurses Week runs from May 6-12, and select vendors at the Madison Night Market will offer exclusive discounts for UW Health nurses and all other nurses in our community.
• Special vendors: Be on the lookout for vintage badger apparel and other licensed gear throughout the market
• Bucky on Parade photo-op: Downtown Madison's own Madison Traditions Bucky will make a special appearance on the 500-block of State Street along with a beautiful ballon display, providing a great photo op for graduates (along with the rest of the Madison community)

Family Activity Zone: Fun for the whole family where State Street meets Capitol Square, you'll find the Madison Night Market Family Activity Zone, filled with a rotating slate of family-friendly activities to keep kids (and their grown ups!) engaged and entertained. Stay tuned for a new batch of activities for each market in 2025. The May 8 market will feature:

• Family fitness challenge with MADabolic Madison : Put yourself (and your kiddos) to the test with simple fitness challenges that will keep adults and kids alike on their toes.
• Madison Reading Project: Stop by Madison Reading Project's Big Red Reading Bus for information about local resources and reading programs for kids and families—along with some special giveaways for your little bookworms.

Music:

Peace Park Music Stage, 452 State Street: 5:00 - 6:30pm: Soul Impressions, 7 - 9pm: Sam Ness

Buskers & Performers throughout the market: Wendy Lynn Markus, Becca Murray, Eric De Los Santos

For the May 8 market date, the BID will announce a full list of vendors and food trucks in late April.

The most up-to-date market details can be found here: https://madisonnightmarket.com

Follow along on Facebook here: https://www.facebook.com/madisonnightmarket/

And on Instagram here: https://www.instagram.com/madisonnightmarket/

Stay up to date on ALL downtown events here: https://visitdowntownmadison.com/events/