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Courtesy Thorogood.
Thorogood boots are made in Wisconsin — in a union shop
We want our boots to be rugged, ankle-supporting and water proof, but also comfortable in fending off the fierce polar vortex.
Darren Bush
Under the speed limit
On an interstate we go faster, but at a price. I think it’s a high one. Slow down and soak in Wisconsin’s Rustic Roads.
Oct 9, 2024
Mitchell Volk
Snooze the day away
Take a vacation that rewards you with a good night’s sleep. You don’t have to travel far.
Jun 8, 2024
Courtesy Raccoon Society
Making money from funny
Business owner Tim Sanders says The Raccoon Society is “a comedy troupe on paper. You’ll never see us; the only way to get us is through paper.”
Dec 13, 2023
Steven Potter
Great Plains Paleontology sells — and reveres — dinosaur fossils
What does a commercial paleontologist do? Everything from finding fossils to running a gallery shop.
Dec 9, 2023
Hanna Ritvo
Middleton’s Tosh Washington runs one of the few remaining shoeshine businesses
Washington’s workshop in Middleton is homey. From cherry red to dark burgundy to silky suede, there are shoes on almost every surface.
Oct 30, 2023
Steven Potter
Sig’s Treasure Chest and Meep Meepleton’s World of Fun specialize in toys from the ’80s and ’90s
Collectible toys from the ’80s and ’90s can stuff a kid’s stocking — or mom and dad’s — from Sig’s Treasure Chest or Meep Meepletons.
Dec 6, 2022
Linda Falkenstein
Sunset Yarn and Fiddlesticks Knits fill Madison’s yarn void
Madison lost its two remaining local yarn stores — the Knitting Tree and Wisconsin Craft Mart — before the pandemic. Sunset Yarn and Fiddlesticks have filled the void.
Jan 8, 2022
8:00 AM
Ellie Nowakowski
Sentimental journey
Not just old and in the way! Mitch Hammes focuses on selling quality vintage gear with a sense of nostalgia at Singlestitch.
Sep 7, 2021
4:00 PM
Linda Falkenstein
Happy place
Can’t get up north right now? No problem. A new boutique on Lakeside Street aims to capture that special feeling.
Dec 10, 2020
3:00 PM
Cerro Photoraphy/Getty Images
Holiday shopping that’s both local and virtual
With COVID-19 cases still increasing in Wisconsin, holiday shopping from home will seem the wise choice for many, but it’s still possible to think and buy local while online.
Nov 11, 2020
10:30 AM
Linda Falkenstein
Shed: saved!
Microweddings. Trachte buildings. The Tinsmith. Do you know what any of these things are?
May 13, 2020
3:00 PM
Chelsey Dequaine-Jerabek
Bikes, coffee and Beastie Boys
Just about a month after Black Saddle Bike Shop opened at 601 N. Sherman Ave., the state started shutting down businesses and ordering people to stay home to prevent the spread of COVID-19.
Apr 30, 2020
11:30 AM
